Turn your product into a brand.
Marketing agency for emerging Home & Kitchen brands looking to enter the US market.
Trusted by 20+ Smart Home and Kitchen brands
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Brand partnerships
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Brand partnerships
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Brand partnerships
Meet Anna
Anna Khomenko
Founder of Startup Dials
Meet Anna
Anna Khomenko
Founder of Startup Dials
Meet Anna
Anna Khomenko
Founder of Startup Dials
Our Founder
Hi, I’m Anna, a fractional CMO helping consumer tech founders launch, grow, and scale their business in North America.
Case Studies
Explore our recent work
ESPRO 2: Kickstarter Campaign
Raised $183K on Kickstarter with 90% Non-Paid Acquisition
March 2025
ESPRO 2: Kickstarter Campaign
Raised $183K on Kickstarter with 90% Non-Paid Acquisition
March 2025
ESPRO 2: Kickstarter Campaign
Raised $183K on Kickstarter with 90% Non-Paid Acquisition
March 2025
Magnifique Claypot Oven Preorder Campaign
Built a $135K+ Preorder Pipeline with 35% Conversion Rate
December 2024
Magnifique Claypot Oven Preorder Campaign
Built a $135K+ Preorder Pipeline with 35% Conversion Rate
December 2024
Magnifique Claypot Oven Preorder Campaign
Built a $135K+ Preorder Pipeline with 35% Conversion Rate
December 2024
HeatsBox Positioning Transformation
Turned Every Marketing $1 into $4 in under 3 Months
April 2025
HeatsBox Positioning Transformation
Turned Every Marketing $1 into $4 in under 3 Months
April 2025
HeatsBox Positioning Transformation
Turned Every Marketing $1 into $4 in under 3 Months
April 2025
"Anna has great insights into all things marketing, developed through multiple consumer Foodtech product launches. "
Suraj Sudera
CEO & Founder at Seergrills
01
/
03
"Anna has great insights into all things marketing, developed through multiple consumer Foodtech product launches. "
Suraj Sudera
CEO & Founder at Seergrills
01
/
03
"Anna has great insights into all things marketing, developed through multiple consumer Foodtech product launches. "
Suraj Sudera
CEO & Founder at Seergrills
01
/
03
What's Your Biggest Growth Challenge Right Now?
We are here to unlock what makes your customers click, buy and engage.
FAQs
Find the Answer You Need
Before you ask…
What can you help me with?
Go-to-market strategy? Check. Prepare for crowdfunding? Check. Take customers on a journey through your website, landing pages, ads, email..? Check. Turn Product into Brand? Consider DONE!
What can you help me with?
We prioritize a personalized approach, combining strategic insights with creativity. Our dedicated team is committed to understanding your business and delivering customized solutions that drive tangible results.
What can you help me with?
Go-to-market strategy? Check. Prepare for crowdfunding? Check. Take customers on a journey through your website, landing pages, ads, email..? Check. Turn Product into Brand? Consider DONE!
How do you work?
How do you work?
How do you work?
How long does it take to see the results?
How long does it take to see the results?
How long does it take to see the results?
Who do you tend to work with?
Who do you tend to work with?
Who do you tend to work with?
How much do you charge?
How much do you charge?
How much do you charge?
Welcome to Startup Dials
Your partner in achieving next-level growth.
For over 8 years, I’ve successfully launched 20+ smart home and kitchen products and brands, scaling from crowdfunding to retail across the US. My 17 years living in China helps me understand tech founders on a deeper level, while working closely with US consumers creates the perfect overlap, bringing the 2 worlds together.
I've watched too many brilliant hardware founders:
→ Hire a junior marketer and hope they grow into the role or
→ Pay $200K+ for a CMO when you're still figuring out product-market fit
The fractional model fixes this.
Welcome to Startup Dials
Your partner in achieving next-level growth.
For over 8 years, I’ve successfully launched 20+ smart home and kitchen products and brands, scaling from crowdfunding to retail across the US. My 17 years living in China helps me understand tech founders on a deeper level, while working closely with US consumers creates the perfect overlap, bringing the 2 worlds together.
I've watched too many brilliant hardware founders:
→ Hire a junior marketer and hope they grow into the role or
→ Pay $200K+ for a CMO when you're still figuring out product-market fit
The fractional model fixes this.
Welcome to Startup Dials
Your partner in achieving next-level growth.
For over 8 years, I’ve successfully launched 20+ smart home and kitchen products and brands, scaling from crowdfunding to retail across the US. My 17 years living in China helps me understand tech founders on a deeper level, while working closely with US consumers creates the perfect overlap, bringing the 2 worlds together.
I've watched too many brilliant hardware founders:
→ Hire a junior marketer and hope they grow into the role or
→ Pay $200K+ for a CMO when you're still figuring out product-market fit
The fractional model fixes this.